JOURNAL
What is EMS? A comprehensive guide to its expected beauty benefits, how to incorporate it, and devices!
EMS is commonly used in cosmetic surgery clinics, dermatological clinics, and aesthetic salons. EMS is utilized for various beauty purposes and is a popular treatment menu for various body parts, including the face and body.
However, many people may not fully understand what EMS specifically is or what kind of treatment it entails. In this article, we will thoroughly explain the overview of EMS, the effects you can expect from EMS, and the beauty devices that incorporate EMS. We will also introduce who EMS facial devices are recommended for, so please take a look if you have any interest in beauty.
Table of Contents
1. What is EMS?
EMS stands for "Electrical Muscle Stimulation," and it promotes muscle activation by applying electrical stimulation to the muscles.
Originally, EMS was used in medical and rehabilitation settings to alleviate pain and burden for patients undergoing functional training. Due to its potential to move muscles through electrical stimulation without physical movement, it gradually began to be adopted in the beauty industry.
In recent years, it has become a mainstream treatment in cosmetic surgery, dermatological clinics, and aesthetic salons, gaining popularity among many people concerned with beauty. While initially focused on body muscles, treatments targeting facial muscles (mimetic muscles) have also become popular.
2. Beauty effects you can expect from EMS
The effects you can expect from EMS are not limited to just muscle building. Specifically, various beauty effects can be expected, addressing a wide range of concerns as listed below:
- ● Addressing sagging
- ● Addressing wrinkles and laugh lines
- ● Improving skin cell turnover
- ● Size reduction
Here, we will introduce each beauty effect, focusing on the relationship between the mechanism of EMS and its effects.
2-1. Addressing sagging
When the overall muscle mass in the face decreases, the skin sags, and the contours become blurred. EMS applies electrical stimulation to the muscles, which can not only increase muscle mass that is difficult to train in daily life but also improve blood circulation and metabolism.
In this way, EMS can help tighten muscles and restore a sharper facial contour by addressing sagging.
2-2. Addressing wrinkles and laugh lines
Skin tends to lose elasticity due to aging and UV damage, leading to the formation of wrinkles and laugh lines. Once wrinkles and laugh lines appear, they are difficult to improve with cosmetics alone and are a common skin concern for many people.
EMS is believed to not only activate stiff facial muscles but also stimulate collagen production by electrical impulses acting on the dermis layer of the skin. By making wrinkles and laugh lines less noticeable and imparting firmness, it can lead to a more youthful appearance.
2-3. Improving skin cell turnover
The primary beauty effect of EMS is the activation of muscles and facial muscles, but the unique electrical stimulation of EMS can also penetrate deep into the skin, greatly promoting blood circulation.
Improved blood flow is said to efficiently eliminate waste products and boost skin metabolism. Regular EMS treatments can also further stabilize skin cell turnover. When the cell turnover cycle is stable, the risk of skin problems decreases.
2-4. Size reduction
As mentioned earlier, EMS primarily targets muscles. Because it can deliver electrical stimulation even to deep muscles that are difficult to train sufficiently through daily life, it can efficiently build muscle and lead to weight loss.
Additionally, by promoting blood circulation and expelling waste products, beauty effects such as reducing swelling and double chins can be expected. It is recommended for those who "want to tighten specific areas but are concerned about or don't want to restrict their diet or continue excessive exercise daily, or don't want muscles to develop in unintended areas."
3. Beauty devices incorporating EMS
EMS is a particularly noteworthy treatment in the fields of facial beauty and body slimming, so many aesthetic clinics, dermatological clinics, and aesthetic salons offer EMS-based treatments.
Another characteristic is that the appropriate beauty device varies depending on the area where EMS is used. Here, we introduce three main categories of beauty devices that incorporate EMS.
3-1. Slimming aesthetic salon machines
Slimming aesthetic salons incorporate various machines that utilize EMS. EMS primarily has three frequency bands: low, medium, and high. A characteristic feature is that the EMS used in slimming aesthetic salons is generally in the low to medium frequency range.
High-frequency EMS machines can cause skin irritation and pain, and slimming aesthetic salons typically combine EMS treatments with other slimming devices (such as cavitation). Therefore, for those receiving EMS for the first time, it is especially important to choose a low to medium-frequency machine.
Note that household EMS devices are generally low-frequency. Since EMS machines used in slimming aesthetic salons are for professional use, even greater beauty effects can be expected than with household EMS devices.
3-2. Slimming and training devices
Many EMS devices specifically designed for slimming and training are available. They come in various shapes and functions depending on the body part you want to tone, so it's important to remember that the EMS device you should choose varies depending on "where you want to tone."
Examples of slimming and training devices that incorporate EMS include the following:
- ● "EMS suits" that deliver electrical stimulation to the entire body
- ● "EMS belts" that deliver electrical stimulation to the abdominal muscles and waist area
- ● "EMS pads" that deliver electrical stimulation to the buttocks and thigh area
- ● "EMS rollers" that deliver electrical stimulation to specific areas
While these EMS devices may also be offered at cosmetic surgery clinics, dermatological clinics, and aesthetic salons, household devices generally offer a wider selection. Although they are not cheap due to their functionality, they can be a perfect item for those who regularly exercise to achieve more efficient results.
3-3. Facial devices
EMS is not only incorporated into devices like belts and pads. In recent years, facial devices with EMS as a primary function have also been sold. EMS facial devices have a shape that is mostly similar to general facial devices, but there is a significant difference in that they approach the skin while applying a weak electric current.
Facial devices are available in abundance for home use, not just for aesthetic salons. Household EMS facial devices tend to be more reasonably priced than EMS devices specifically designed for slimming and training.
There are various types of products, such as rechargeable and battery-powered, depending on the manufacturer, so it is recommended to choose a product that suits your skin concerns and ease of use. If you are interested in trying an EMS device casually at home, why not purchase one?
4. Who are EMS facial devices recommended for?
There are various types of devices incorporating EMS, and a characteristic feature is that they are categorized into home-use and professional-use based on their frequency band. While there are many product categories even within low-frequency home-use EMS devices, EMS facial devices are a popular item among a wide range of people.
The characteristics of people for whom EMS facial devices are recommended are as follows:
- ● Those who are concerned about wrinkles and laugh lines and lack confidence in their smile
- ● Those who are concerned about sagging or puffiness of the skin
- ● Those who want to make their overall facial impression look younger
EMS is a method that addresses various skin concerns, but its most expected effect is on the face line. Since the stimulation can reach even stiff muscles that are difficult to reach with hand massages, it is highly recommended for those who want to train their facial muscles and gain confidence in their smile.
Summary
EMS, which stands for "Electrical Muscle Stimulation," is a method that promotes muscle activation by applying electrical stimulation. EMS can provide various beauty benefits, including addressing sagging, wrinkles, and laugh lines, as well as improving skin cell turnover and reducing size.
Additionally, EMS devices are available for both professional and home use, and their shape, functionality, and feel vary by product. Therefore, it's important to remember that the EMS device you should choose depends on "where you want to tone."
The EMS facial device in the FacePump Series features not only EMS microcurrents but also low-frequency pulses, allowing you to train facial muscles while promoting the penetration of beauty ingredients* and expecting a lifting effect*. It does not require a special gel and can be used with your existing beauty serums, so there are no ongoing costs. If you use expensive beauty serums or creams, a key advantage is that it can further enhance their absorption. If you are interested in a home-use EMS facial device, please try the FacePump Series.
*To the stratum corneum
*When used to lift


